I don’t think I’m alone in saying that shopping ethically can be confusing. I think about it all the time when it comes to food, but clothes and accessories are a little more difficult and complicated. So, when I heard about Indego Africa, I was really excited.
Indego Africa is a non-profit aiming to create social change in Africa that helps women-owned businesses in Rwanda work towards sustainability. Some amazing information from their website:
- Indego Africa partners with for-profit cooperatives of more than 400 women artisans in Rwanda and exports, markets, and sells their jewelry, accessories, and home decor (a) on its online store, (b) to more than 80 retail stores across the U.S. and Europe, and (c) at major brands like J.Crew and Nicole Miller through cutting-edge design collaborations.
- Indego Africa then pools its profits from sales with donations to fund training programs – developed internally from the ground up – for the same women in management and entrepreneurship, literacy,technology, and health.
- Indego Africa hires top Rwandan university students from socially-vulnerable backgrounds to administer its training programs.
This amazing business helps women develop long-term skills to help manage their households. Their income is sustainable and profitable in the long term. Even better, these women are left feeling hopeful and confident. It goes beyond simply selling products created by Rwandan women and moves them towards a sustainable lifestyle, while also supporting the community. Amazing, right?
Also? They make fantastic, high-quality products.
I got this tote:
And I couldn’t resist this matching wrap bracelet:
Both are so fun and bright for summer. Even better, I feel positive every time I wear them because they contribute to a greater good. I’ve worn both multiple times, and gotten a TON of compliments. They’re on sale! And there’s tons more cute stuff.
I can’t recommend Indego enough, not only for their amazing products, but because they’re putting good out into the world. I firmly believe that if you have a chance to do good, you should, and this is just one of many ways to do so.
Disclosure: I was provided the opportunity to receive products from Indego Africa by The Mission List; however, I was not paid to post this and all opinions are my own. Obviously, this is an amazing company I feel strongly about.